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Standup: Focus on the Stories

I’m not a big fan of the typical round-robin agenda for standups: What I worked on yesterday, what I’m working on today, and blockers. I find that format often encourages folks to sing for their supper, to develop an on-the-spot narrative of what they’ve been up to and why ...

The Cassandra Thrill

On Call Nurse

This week, from last Monday morning until next Monday morning, I’m “On Call.” That means I’m signed up to received robo-calls at all times of the day or night if any of 100 triggers go off on one of our sites, including one java server out of 100 going sil...

On Call Nurse

Dec 28, 2013 by Barc Category: Blog, Uncategorized 0 comments

This week, from last Monday morning until next Monday morning, I’m “On Call.” That means I’m signed up to received robo-calls at all times of the day or night if any of 100 triggers go off on one of our sites, including one java server out of 100 going silent for a second, or the […]

Don’t Forget Release Planning!

Oct 08, 2013 by Barc Category: Blog, Uncategorized 0 comments

One of the odd behaviors with the current rage for Agile and Lean Startup is an aversion to plan further than 2 or 3 weeks out. The current thinking is to get something out there as fast as possible and “lean in” to a quick user or A/B test. [Editor’s note: I recognize it’s a […]

Programmatic Ad Placement

Sep 14, 2013 by Barc Category: Blog, Uncategorized 0 comments

<http://searchenginewatch.com/article/2293623/Why-Real-Time-Bidding-is-Set-to-Become-Huge I find programmatic ad placement fascinating. If it works as planned, what will happen to the ad buying department at ad agencies? Seems like they might become superfluous. What would really interest me is when your whole page (either web or mobile)  is 'on the auction block', where you could make bids on the content, placement, navigation, etc, then sit back and watch the fireworks. Analytics and multi-variant tests provide this 'auction' after the fact, of course. But designers, IAs, and content strategists seem so much slower on the recognizing success than marketers. I dream of some day having an easy-to-use dashboard that allows teams to set up many different page, content, and navigation configurations with a filter for audience targeting. The templates would respond to what's working and clearly chart what's not. It might be out there already, I just haven't seen development teams responding to it like marketers are responding to programmatic ad placement.

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